I realise that we spend a majority of our time on content for the last 20 odd years.
Newspapers, games, TV, mobile, internet – whatever it is… Pictures, videos and text rules our conscience. These forms of media govern our thoughts, perceptions and feelings towards the world.
Google, Facebook, Pinterest, Youtube, slideshare, Hindu, Economic Times, Star Movies, Theatres – whatever we turn into, it is all content. Even the applications are based on content. Learning starts with content. If you are in a forest, you may be sure that you are independent of content. Still, content in the form of thoughts, sights, smells and so on guide you.
This may come across as a very obvious matter indeed. For a generalised discussion, we may feel that manufacturing may not be too content dependent. It is governed by physical and material things. Cement, Electricity, Roads, Bridges and so on may not really be content. However, otherwise, many things we know are dependent on content. Even knowledge is dependent on content. The religions and sacred books are content.
We are all basically in the business of content. We spend money and make money based on content. So, something I am passionate about is content. It can guide us, entertain us, provoke us and even take arms against each other. Music is content. Smells are content.
However, there are many things that words cannot describe. Orgasm for instance, the feeling of getting high and drunk, how we fall asleep, the feelings obtained during meditation and so on. Poetry and arts try to describe these undescribable things using imagery and so on.
It is fantastic to be in the content business. When you are not consuming, creating or contemplating content, you are in a spiritual sacred human space. Self realisation.
I dont know how clear I am in expressing myself. I am not a master in content. But, I know that rest of my life is based on content and absence of content. I would like to have a balance of content and not having content. In 2013, if I say that I want to have a business based on content, will people laugh at me?